This web design project supports a consultant specializing in natural hormone balance for women. The visual direction features a soft, feminine color palette, custom branded icons, and floral accents to emphasize a natural approach to care. To build credibility and trust, I incorporated a photo of the consultant, helping visitors feel more comfortable engaging with potentially sensitive health-related information.
In addition to the visual design, the project included building a learning management system and cart experience that allows the consultant to enroll clients in hormone and health education courses. The logged-in user interface was designed to be clean, intuitive, and easy to navigate—helping clients focus on learning without feeling overwhelmed.
Front Page Mockup
Account Screen
Online Courses Screen
Cart Screen
